070 Shake Drops Visualizer for “Blue Velvet”

On the heels of her successful album tour including sold out shows at Terminal 5 in New York City and a 4-night sell out at the El Rey Theatre in Los Angeles, 070 Shake shares a new visualizer for the album track, “Blue Velvet,” directed by her creative companions, C.O.R.E.

The new visual directly follows her highly-anticipated sophomore album, You Can’t Kill Me, released to widespread acclaim from critics and fans alike via G.O.O.D. Music/Def Jam Recordings earlier this month. Executive produced by 070 Shake and Dave Hamelin and mixed and mastered by Mike Dean, the new project features previously released tracks “Body,” “Web,” and the first offering from You Can’t Kill Me, “Skin and Bones.”

You Can’t Kill Me is an extension of Shake’s previous interrogation of humanity, aiming to further expose her innermost feelings and to explore complicated interpersonal connections, digging deeply as a manifesto about emotional investment, codependency, and withdrawal.

Speaking on the project’s premise, she shares: “We’re so attached to this physical world, it makes us more susceptible to being hurt. You can’t kill me because I’m more than my body.” Further detailing the album’s genesis, she says “With each album, it’s like you’re being revealed more and more. You Can’t Kill Me shows how dedicated I am to being free within music… Feeling is the biggest ingredient of my music.”