Showtime has picked up the half-hour comedy series “I Love This for You”, starring and executive produced by Emmy nominee Vanessa Bayer (Saturday Night Live), along with fellow nominee Molly Shannon (The White Lotus, The Other Two) also leading the cast. Bayer co-created the series with Emmy nominee and two-time Peabody winner Jeremy Beiler (Saturday Night Live, Inside Amy Schumer, I Think You Should Leave), who will executive produce. Emmy and Peabody winner Jessi Klein (Inside Amy Schumer, Dead to Me, Transparent) will serve as showrunner and executive produce along with Michael Showalter (The Big Sick, Wet Hot American Summer). The announcement was made today by Gary Levine and Jana Winograde, Presidents of Entertainment, Showtime Networks Inc.
Inspired by Bayer’s own story of overcoming childhood leukemia, “I Love This for You” centers on Joanna Gold (Bayer) who dreams of becoming a host at a home-shopping channel. Working to shed her life-long label as “that cancer girl,” she moves away from her parents, starts a budding romance for the first time in her adult life and forms a meaningful friendship with her idol Jackie, all against the backdrop of a highly competitive workplace run by an unstable billionaire, where people play dirty to succeed. Shannon appears as Jackie, the charismatic star of the network; Paul James (Soundtrack) as Jordan, a charming but dry stage manager; Ayden Mayeri (Homecoming) as Beth Ann, an ambitious insecure host; Matthew Rogers (Haute Dog) as Darcy, the ingratiating right-hand man to the CEO; and Emmy nominee Punam Patel (Special) as Beena, an offbeat backstage producer.
“I’m so thrilled to be making this show with Showtime and that all of my hours of home shopping as a kid are finally paying off!” said Bayer. “It’s been an absolute dream, and my co-creator, Jeremy Beiler, and I are so grateful to the entire creative team we feel so lucky to work with.”