Lil Baby is keeping the party going with the release of the official music video for “Life Of The Party (L.O.T.P),” a standout track from his latest album, FRESH.
Directed by ILMATO, the new video follows the Grammy-winning rapper as he jumps from party to party, bringing the track’s high-energy vibe to life. One particularly unusual moment comes from Lil Baby’s recent history-making appearance as the first person in the world to play the Gator XBOX, a scene featured in the video.
Released last Friday, FRESH is already making waves, debuting at No. 1 on Apple Music’s Top Albums Chart and No. 2 on Spotify’s Top Albums Debut Global Chart. The 17-track album features appearances from Young Thug, Future, and Rylo Rodriguez, with production contributions from Metro Boomin, Pharrell Williams, London on da Track, and others.
The project has also earned critical praise, with Billboard highlighting Lil Baby’s continued standing as one of the most gifted mainstream rappers to emerge over the past decade.
With FRESH off to a strong start and a new video adding to the momentum, Lil Baby is giving fans another reason to keep the album in rotation.
Watch “Life Of The Party (L.O.T.P)” and check out FRESH, available now.