Zaxbys is turning up the holiday cheer this year with help from Atlanta icon 2 Chainz and his son, Halo. Starting December 1, the duo will unveil 12 straight days of exclusive deals for Zax Rewardz members as part of the festive “12 Days (Chainz) of Saucemas” celebration.
Each day brings a new surprise, revealed through Zaxbys social channels in videos featuring 2 Chainz sporting custom chains that match that day’s special offer. Fans can unlock deals, promos, and exclusive rewards right in the Zaxbys app—no chimney required.
“Nothing is like the holidays back home in Georgia,” said 2 Chainz. “Teaming up with Zaxbys—another Georgia original—just feels right and on time!”
Expect plenty of appearances from 2 Chainz, Halo, and even Zaxbys Sauce Boss Omar Epps as they highlight the brand’s most craveable menu items: Famous Fingerz™ & Wings, 12 signature sauces, and the new holiday star—the Cookie Butter Shake. Blended with vanilla, cinnamon-spiced cookie pieces, whipped cream, and cookie crumbles, it’s a cozy twist on the classic milk-and-cookies vibe.
Patrick Schwing, Zaxbys Chief Marketing and Strategy Officer, summed it up best: “In the season of giving, it only felt right to celebrate Saucemas with the gift of our fan-favorite menu items.”
To join the fun, download the Zaxbys app and create a Zax Rewardz account—then follow along for all 12 days of festive flavor.


