Smino keeps the visual magic alive with the music video for his latest single “Ole Ass Kendrick.” Shot in his favorite city, London, the video features captivating scenes, from a dry cleaner’s shop to girls in wedding dresses on a carousel. Smino’s trademark delivery and unique cadences flow seamlessly over soulful production, creating a funky and fiery vibe that’s all his own.
Luv 4 Rent is available on all DSPs and vinyl via Zero Fatigue/Motown Records.
His album, Luv 4 Rent, produced primarily by The Yute and others, strikes a chord with audiences, representing the Black experience for millennials. Smino explores different forms of love, both good and bad, as he lends out his heart, leaving little for himself. Tracks like “90 Proof” with J. Cole received praise for blending hip-hop and blues with tender melodies. “Matinee” showcases Smino’s incredible vocal range, while “Pro Freak” struts through an old school sample and gospel harmonies. With features from Lil Uzi Vert and others, Luv 4 Rent takes listeners on a thrilling musical journey.
